Nvidia Reportedly Agrees $12.9 Billion Deal for Hugging Face

Nvidia AI deal

Nvidia is reportedly set to acquire artificial intelligence platform Hugging Face for $12.9 billion, in a deal that would give the world’s leading AI chipmaker a powerful position in the rapidly expanding open-source AI market.

The reported transaction, first revealed by The Information and subsequently reported by Reuters, would rank among Nvidia’s largest acquisitions.

However, there was still some uncertainty over whether a definitive agreement had been formally signed, with neither Nvidia nor Hugging Face initially confirming the deal publicly.

Open-source AI

Hugging Face has become one of the most important platforms in the AI industry, acting as a vast repository where developers can share, download and work with open-source AI models, datasets and software. It also provides cloud-based services for running and deploying AI applications.

For Nvidia, the attraction goes well beyond simply acquiring another technology company. Open-source AI is becoming increasingly important as developers look for alternatives to the powerful but largely closed systems operated by companies such as OpenAI and Anthropic.

That matters to Nvidia because many of those companies are also developing their own AI chips, potentially threatening Nvidia’s extraordinary dominance of the AI hardware market.

Strength

Owning Hugging Face could therefore help Nvidia strengthen its influence across both the software and hardware sides of the AI ecosystem.

The price tag is eye-catching. Hugging Face was valued at $4.5 billion following a 2023 funding round and was reportedly generating annualised revenue of around $150 million. At $12.9 billion, Nvidia would therefore be paying roughly 86 times that revenue figure.

Premium

Yet Nvidia clearly appears willing to pay a premium for strategic control. The acquisition would give Jensen Huang’s company a significant foothold in open-source AI while potentially creating another route into cloud computing and AI services.

If completed, the deal would send a powerful message: Nvidia is no longer simply selling the picks and shovels of the AI revolution — it wants a much bigger stake in the mine itself.

Hugging Face was founded in 2016, so as of August 2026 it is 10 years old.

It was originally created as a chatbot company by Clément Delangue, Julien Chaumond and Thomas Wolf, before evolving into the major open-source AI platform it is today.

Quite remarkable, really — a 10-year-old company potentially being worth nearly $13 billion.

Nvidia’s AI Machine Shows No Sign of Slowing

Nvidia has once again delivered figures that underline just how extraordinary the artificial intelligence boom has become.

Its latest results, reported on 26 August, showed second-quarter revenue soaring 106% year-on-year to $96.2 billion, comfortably ahead of Wall Street expectations of around $92.3 billion. Adjusted earnings reached $2.22 a share, also beating forecasts.

Data centres

The real powerhouse remains Nvidia’s data-centre business. Revenue from the division jumped 117% to $89 billion, reflecting the enormous sums being spent by cloud providers, AI laboratories and technology companies building increasingly powerful computing infrastructure.

More remarkable, however, was Nvidia’s outlook. The company expects third-quarter revenue to reach approximately $108 billion, plus or minus 2% — ahead of analysts’ expectations of roughly $104 billion.

Growth into 2028

Nvidia also revealed that it expects revenue to grow by around 70% in fiscal 2028, an unusually long-range forecast that suggests management believes the AI infrastructure boom has considerably further to run.

The company is already ramping up its next-generation Vera Rubin platform, while an expanded partnership with Amazon Web Services includes the deployment of an additional two million Nvidia GPUs.

Demand and risk

Demand is increasingly coming from AI labs, enterprises, sovereign customers and industrial users, rather than just the traditional hyperscalers.

There are still risks. Nvidia warned that shortages and soaring memory costs will squeeze margins, while its outlook assumes no data-centre compute revenue from China. Competition from customers developing their own chips is another potential challenge.

Nevertheless, the message from Nvidia is remarkably bullish: AI spending is not peaking — it is broadening.

The big question for investors is no longer whether Nvidia can grow, but how long growth of this extraordinary magnitude can continue before the law of large numbers finally catches up.

Nvidia’s AI Price Warning: The Cost of the AI Boom Is Rising

AI costs go up!

Nvidia customers are reportedly being warned that the cost of AI infrastructure could rise sharply, highlighting a new problem for an industry already spending billions to expand computing capacity.

According to reports, some of Nvidia’s largest customers have been told that prices for servers containing its artificial intelligence chips could increase by more than 15% in many cases.

In 2027

The increases are expected to affect systems shipped early next year, including those using Nvidia’s flagship Vera Rubin and Grace Blackwell platforms.

The immediate pressure appears to be coming from the soaring cost of memory. AI accelerators require large quantities of high-performance memory, particularly high-bandwidth memory and DRAM.

High demand

Demand from data-centre operators has surged so rapidly that leading memory manufacturers, including Samsung Electronics, SK Hynix and Micron, are struggling to keep supply aligned with demand.

For Nvidia, this creates an unusual situation. The company has enormous pricing power because its processors remain central to the development of modern AI systems.

However, even Nvidia cannot completely escape shortages elsewhere in the semiconductor supply chain.

The reported increases could therefore have consequences well beyond Nvidia itself. Companies such as Microsoft, Google and Oracle are investing heavily in AI data centres, and higher server costs could increase the amount they must spend before those facilities generate revenue.

AI economy

Some of that additional cost could ultimately find its way into cloud-computing prices and AI services.

The development also raises a broader question about the economics of the AI boom. Massive demand has encouraged unprecedented investment in computing infrastructure, but scarce components are becoming increasingly expensive.

The AI revolution may still be accelerating, but the latest warning suggests that building the machines powering it is becoming more costly.

The era of ever-increasing AI capacity may come with an increasingly hefty price tag.

The AI Revolution Is Real — But So Is the Bubble Risk

Is the AI bubble real?

Hermann Hauser has seen technology revolutions come and go. As the co-founder of Arm and a veteran technology investor, his latest warning about artificial intelligence deserves attention — particularly because he is not predicting that the AI boom will collapse.

Quite the opposite

Hauser believes AI could create more economic value than any previous technology revolution.

But he also describes the journey ahead as a “rollercoaster”, arguing that some valuations have already raced far beyond what the underlying businesses can reasonably justify.

That distinction is important. The technology can be transformational while the financial markets surrounding it become overheated.

Billions

Billions are pouring into AI companies, data centres, chips and infrastructure. At the same time, some of the industry’s biggest players are increasingly intertwined financially, creating concerns about circular investment — money flowing between chip companies, AI developers and infrastructure providers.

Hauser reportedly believes a correction could therefore be painful, even if the technology itself continues advancing.

Yet he does not see the largest AI laboratories as necessarily being the biggest casualties. Companies with substantial capital and genuine demand for their products may be capable of surviving a market reset.

The bigger question is whether investors have confused technological potential with guaranteed financial returns.

History lesson

History offers plenty of warnings. The internet genuinely transformed the world, but that did not prevent the dot-com bubble from destroying enormous amounts of wealth. Great technology and terrible investment decisions can exist at the same time.

Hauser’s message is therefore neither “AI is a fraud” nor “AI stocks can only go higher”.

It is much more uncomfortable: the revolution may be real — and the bubble may be real too.

For investors, that could be the most important warning of all.

China’s Chip Breakthrough Sends Shockwaves Through Global Tech Markets

U.S. AI adjustment

A stunning breakthrough in China’s microchip industry has rattled global technology markets, wiping billions from company valuations and raising fresh questions over who will dominate the next phase of the artificial intelligence revolution.

Western control

For years, Western export controls were expected to slow China’s progress in developing cutting-edge semiconductors – the tiny but powerful processors that sit at the heart of AI systems.

Instead, Chinese engineers appear to have made significant strides, challenging the assumption that the country would remain years behind its international rivals.

Sharp stock sell-off

The news has sparked a sharp sell-off across technology stocks as investors digested the implications.

Shares in some of the world’s biggest chipmakers and AI-related companies fell as markets reassessed future earnings and the prospect of fiercer global competition.

While AI remains one of the fastest-growing industries on the planet, the emergence of another serious contender has unsettled a sector that has enjoyed remarkable investor confidence.

Strategic asset

Semiconductors have become one of the world’s most valuable strategic assets. They power everything from advanced chatbots and autonomous vehicles to medical research and military systems.

Any nation capable of producing high-performance chips gains not only an economic advantage but also increased technological independence.

Race

Industry experts believe China’s latest achievement could intensify the global race for semiconductor supremacy.

Governments are already investing heavily in domestic chip manufacturing, while technology firms are pouring billions into research to stay ahead of rapidly evolving competition.

Although the market reaction has been dramatic, many analysts see the current volatility as a short-term adjustment rather than a sign that the AI boom is fading.

Breakthrough

Instead, China’s breakthrough may ultimately accelerate innovation, forcing companies around the world to develop faster, smarter and more efficient technologies in what is becoming one of the defining industrial contests of the 21st century.

Or is there a more affordable alternative for AI development compared to the trillions the U.S. has invested?

China clearly believes there is.

South Korea’s KOSPI plunges 8%!

Kospi Index falls again

South Korea’s KOSPI index suffered a severe shock on Monday, 8th June, plunging more than 8% in early trading and triggering an automatic 20‑minute circuit breaker as panic selling swept through the market.

The index briefly fell to the mid‑7,400s, marking its third circuit‑breaker event of the year and underscoring the fragility of sentiment after a sharp global tech sell‑off.

Semiconductor heavyweights led the rout. Samsung Electronics slumped more than 8.5%, while SK Hynix dropped over 7%, with additional steep losses across major industrial names including LG Electronics, Hyundai Motor and Samsung SDI.

The sell‑off mirrored a sharp downturn in U.S. markets the previous Friday 5th June 2026, where semiconductor giants such as Nvidia, Broadcom and Micron were hit hard, fuelling fears that the AI‑driven rally had overheated.

A hotter‑than‑expected U.S. jobs report also stoked concerns that the Federal Reserve may lean towards further rate hikes, adding to the risk‑off mood.

Currency markets reflected the stress: the Korean won weakened sharply to around 1,554 per dollar as foreign investors accelerated withdrawals.

Although local institutions and retail investors later stepped in to “buy the dip,” helping trim some losses, the episode highlighted the market’s vulnerability to global tech sentiment and shifting U.S. rate expectations.