Ha Jiang, is a virtual online idol, and only exists online.
Ha Jiang signed a record deal with Whet Records, Warner Music Group’s pan-Asian dance label in China, in 2021. Ha Jiang is the first virtual idol to conduct a record deal with a major label. The virtual idol uses AI technology to create music and has become an online sensation in Asia.
Virtual AI artist
Ha Jiang is a virtual artist who uses artificial intelligence to create music. She is the first virtual idol to sign a record deal with a major label, Whet Records, which is Warner Music Group’s pan-Asian dance label in China. My understanding is that the music was composed by humans, so not entirely AI generated then.
Would this also work in west – is it time to be concerned?
She already has more than 100,000 followers in China and is known for her sense of style and fashion. She is also a social influencer who has been hired by the city of Shanghai to promote safe driving. Ha Jiang is not a real person, but a computer-generated avatar who only exists online. She is part of a growing phenomenon of virtual idols in Asia, especially among Gen-Z fans.
Endel, is a sound startup company that uses artificial intelligence to create personalized audio tracks. Endel was the first to sign a record deal with Warner Music Group in 2019 to release 20 albums of ambient music.