Melania Trump has launched a meme coin called ‘Melania’
The meme coin was announced on the eve of Donald Trump’s inauguration as president of the United States.
It comes days after President-elect Donald Trump launched his own meme coin, ‘Official Trump.’
In a disclaimer on the meme coin’s official website, potential buyers are told that Melania memes ‘are digital collectibles intended to function as an expression of support for and engagement with the values embodied by the symbol MELANIA. and the associated artwork, and are not intended to be, or to be the subject of, an investment opportunity, investment contract, or security of any type.’
On the Trump token’s website, the cryptocurrency – depicted with an image of Trump raising his fist in the air – is marketed as ‘a piece of history,’ while Trump himself is branded ‘the crypto president.’
Bitcoin hit a new all-time high overnight after the Trumps each launched their own meme coins in the past few days.
The flagship cryptocurrency was up and touching $107,000 in early Monday trade.
Trump launched the ‘Official Trump‘ meme coin Friday (17th January 2025), which has risen to a $10.6 billion market cap and surged more than 659%, according to data from CoinGecko and Coinbase (as of 20th January 2025) – and has trimmed back since.
Melania Meme has hit a $1.3 billion market cap and 14% price increase since its launch Sunday night (19th January 2025). It has attracted $7.3 billion in trading volumes over that day, compared to the Trump meme’s $31 billion. But has since trimmed back.
Meme coins are considered the riskiest corner of the already risky cryptocurrency market.
But the Trumps’ coin launches are giving traders confidence that the incoming administration will be positive for the industry.
