Are we underestimating the impact of tariffs on S&P 500 earnings growth?

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As global trade tensions escalate, many investors and analysts are questioning whether markets are too complacent about the long-term effects of tariffs on corporate earnings.

While some argue that businesses have adapted to protectionist policies, others warn that the S&P 500’s earnings growth could face significant headwinds.

Tariffs: A hidden threat to profit margins

Tariffs increase costs for companies reliant on imported goods and materials. Businesses must either absorb these costs, pass them on to consumers, or find alternative suppliers – each option presenting challenges.

According to Goldman Sachs, an additional 5% tariff could reduce S&P 500 earnings by 1-2%.

A 100% tariff would equate to around 10-20% reduction in the S&P 500 – and that’s correction territory.

Retailers and manufacturers are particularly vulnerable

Companies like Best Buy, Walmart, and Target rely on imports, and higher tariffs could suppress profit margins or lead to higher consumer prices, potentially dampening demand.

Market sentiment vs. economic reality

Despite concerns, Wall Street has remained relatively optimistic. A recent 90-day tariff pause between the U.S. and China has boosted investor confidence, leading firms like Goldman Sachs and Yardeni Research to raise their S&P 500 targets.

This optimism may be short-lived if tariffs resume or escalate

Sector-specific risks

Certain industries are more exposed than others

Technology: Supply chain disruptions and higher costs for components could reduce profit margins.

Consumer Discretionary: Higher prices on imported goods could weaken consumer spending.

Industrials: Increased costs for raw materials could slow growth and investment.

The bigger picture: long-term economic impact

Beyond immediate earnings concerns, tariffs could stifle innovation, reduce global competitiveness, and slow economic growth.

Citi analysts estimate that aggressive tariffs could cut S&P 500 earnings growth by 2-3%.

A false sense of security?

While markets have bounced back from initial tariff shocks, the long-term effects remain uncertain.

Investors should closely monitor trade policies, sector-specific risks, and corporate earnings reports to assess whether the S&P 500’s growth trajectory is truly secure – or dangerously fragile.

Time will tell – but the S&P 500 is vulnerable to pressure right now!

Amazon passes Walmart in revenue for the first time

Walmart vs Amazon

For the first time, Amazon surpassed Walmart in quarterly sales.

Walmart reported sales of $180.5 billion during most recent quarter while Amazon achieved $187.8 billion in sales.

Walmart still leads the way in annual sales, though Amazon is gaining ground.

Amazon one-year chart as of 20th February 2025

Amazon one-year chart as of 20th February 2025

Walmart one-year chart as of 20th February 2025

Walmart one-year chart as of 20th February 2025